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While to some people marketing seems to come naturally, for most other people it can be a pain. Pouring money into marketing is never the solution. The best way to build an effective marketing machine is to build a community of active, loyal readers who amplify your marketing efforts.
Perhaps surprising to some, one industry with great sources of inspiration and proven marketing strategy is … insurance. Yes, you read that correctly. Insurance doesn’t have to be as tedious and boring as people think.
We’ve spoken to the top players in insurance to get their best marketing advice. Their insights can apply to virtually any industry – insurance and beyond.
Here’s how they would recommend you build out your marketing strategy:
1. Content is king (but it can’t be boring).
“Content is king,
To read more see the full post at: 7 Marketing Lessons You Can Learn From an Unlikely Source - Entrepreneur